Grant Writing and Resource Mobilization Training Course for Non-Profit Program Managers

Module 1: Introduction to Resource Mobilization and Fundraising Strategy

ü  Defining resource mobilization, fundraising, and grant writing

ü  The importance of a comprehensive fundraising strategy for non-profits

ü  Overview of diverse funding sources: institutional donors, foundations, corporations, individuals

ü  Understanding the fundraising cycle

ü  Key trends in non-profit funding and philanthropy

ü  Practical session: Brainstorming potential funding sources for a specific rural development program.

Module 2: Prospect Research and Identifying Funding Opportunities

ü  Techniques for effective prospect research (online databases, donor websites, networks)

ü  Identifying donor priorities, focus areas, and eligibility criteria

ü  Matching organizational mission and program needs with funding opportunities

ü  Developing a prospect pipeline and tracking system

ü  Analyzing donor history and funding patterns

ü  Practical session: Conducting a practical prospect research exercise for a given non-profit program, identifying at least two potential funders.

Module 3: Crafting the Compelling Grant Proposal: Problem Statement and Objectives

ü  Understanding the typical components of a grant proposal

ü  Writing a strong and evidence-based problem statement (needs assessment)

ü  Developing SMART (Specific, Measurable, Achievable, Relevant, Time-bound) objectives

ü  Aligning objectives with organizational mission and donor priorities

ü  The logical framework approach (LogFrame) overview

ü  Practical session: Drafting a problem statement and a set of SMART objectives for a rural development project.

Module 4: Designing Program Activities and Monitoring & Evaluation

ü  Translating objectives into concrete, impactful activities

ü  Developing a clear project work plan and timeline

ü  Designing a robust Monitoring and Evaluation (M&E) plan for grant proposals

ü  Selecting relevant indicators and data collection methods

ü  Articulating expected outcomes and impact

ü  Practical session: Developing a detailed activity plan and a set of M&E indicators for the project outlined in Module 3.

Module 5: Developing Realistic and Justified Program Budgets

ü  Principles of grant budgeting: accuracy, realism, justification

ü  Categorizing budget line items (personnel, travel, supplies, overheads)

ü  Developing a detailed budget narrative and justification

ü  Understanding indirect costs and cost-sharing requirements

ü  Common budgeting mistakes and how to avoid them

ü  Practical session: Preparing a detailed project budget and a brief budget narrative for a grant application.

Module 6: Writing a Persuasive Narrative and Supporting Documents

ü  Crafting a compelling executive summary that captures attention

ü  Developing persuasive language that articulates need, innovation, and impact

ü  Highlighting organizational capacity and relevant experience

ü  Structuring the proposal for clarity, conciseness, and readability

ü  Overview of essential supporting documents (e.g., organizational profile, CVs, financial statements)

ü  Practical session: Writing an executive summary and a short section of a grant proposal's narrative.

Module 7: Donor Relationship Management and Stewardship

ü  The importance of cultivating relationships with donors

ü  Strategies for effective donor communication (before, during, and after a grant)

ü  Reporting requirements and demonstrating accountability

ü  Acknowledging and recognizing donor contributions

ü  Moving from transactional to transformational donor relationships

ü  Practical session: Developing a donor communication plan for a funded project.

Module 8: Diversifying Funding Streams for Non-Profit Sustainability

ü  Beyond grants: exploring other income generation strategies

ü  Individual giving and major donor solicitation

ü  Corporate partnerships and sponsorships

ü  Earned income strategies (e.g., social enterprises, fee-for-service)

ü  Leveraging crowdfunding and digital fundraising

ü  Practical session: Brainstorming potential diversified funding sources for an existing non-profit organization.

Module 9: Understanding Donor Motivations and Grantor Expectations

ü  Researching donor mission, values, and strategic priorities

ü  Tailoring proposals to specific donor interests

ü  Understanding common reasons for proposal rejection

ü  Best practices for follow-up and feedback from funders

ü  Ethical considerations in aligning with donor interests

ü  Practical session: Analyzing a funder's website or request for proposals (RFP) to understand their specific expectations.

Module 10: Ethical Fundraising and Future Trends in Resource Mobilization

ü  Adhering to ethical principles in fundraising (e.g., transparency, accountability, donor rights)

ü  Legal compliance and reporting requirements for non-profits

ü  Avoiding conflicts of interest and maintaining integrity

ü  The impact of technology on fundraising (AI, blockchain)

ü  Future trends in philanthropy and international development funding

ü  Practical session: Discussing an ethical dilemma in fundraising and proposing a course of action.

About Our Trainers

The training will be delivered by a team of highly experienced Resource Mobilization Experts, Grant Writers, Non-Profit Managers, and Fundraising Consultants with extensive backgrounds in securing diverse funding for development programs, particularly in rural contexts. Our trainers bring a wealth of practical strategies, hands-on experience with proposal development and donor cultivation, and deep insights into the evolving landscape of non-profit funding. Their expertise ensures that participants gain cutting-edge knowledge and actionable skills to successfully mobilize resources for their organizations.

Quality Statement

We are committed to delivering high-quality, practical, and relevant training programs that empower professionals to excel in their roles and contribute significantly to the success of their organizations. Our courses are continually updated to reflect the latest industry trends, regulatory changes, and best practices.

Tailor-Made Courses

We offer tailor-made courses designed to meet the specific needs and objectives of your organization. Contact us to discuss how we can customize a training program for your team. For further inquiries, please contact us on Tel: +254720272325 / +254737296202 or Email training@phoenixtrainingcenter.com

Admission Criteria

ü  Participants should be reasonably proficient in English. 

ü  Applicants must live up to Phoenix Center for Policy, Research and Training admission criteria.

Terms and Conditions

ü  Discounts: Organizations sponsoring Four Participants will have the 5th attend Free

ü  What is catered for by the Course Fees: Fees cater for all requirements for the training – Learning materials, Lunches, Teas, Snacks and Certification. All participants will additionally cater for their travel and accommodation expenses, visa application, insurance, and other personal expenses.

ü  Certificate Awarded: Participants are awarded Certificates of Participation at the end of the training.

ü  The program content shown here is for guidance purposes only. Our continuous course improvement process may lead to changes in topics and course structure.

ü  Approval of Course: Our Programs are NITA Approved. Participating organizations can therefore claim reimbursement on fees paid in accordance with NITA Rules.

Booking for Training

Simply send an email to the Training Officer on training@phoenixtrainingcenter.com and we will send you a registration form. We advise you to book early to avoid missing a seat to this training. Or call us on +254720272325 / +254737296202

Payment Options

We provide 3 payment options, choose one for your convenience, and kindly make payments at least 5 days before the Training start date to reserve your seat:

ü  Groups of 5 People and Above – Cheque Payments to: Phoenix Center for Policy, Research and Training Limited should be paid in advance, 5 days to the training.

ü  Invoice: We can send a bill directly to you or your company.

ü  Deposit directly into Bank Account (Account details provided upon request)

Cancellation Policy

ü  Payment for all courses includes a registration fee, which is non-refundable, and equals 15% of the total sum of the course fee.

ü  Participants may cancel attendance 14 days or more prior to the training commencement date.

ü  No refunds will be made 14 days or less before the training commencement date. However, participants who are unable to attend may opt to attend a similar training course at a later date or send a substitute participant provided the participation criteria have been met.

Accommodation and Airport Transfer

For physical training attendees, we can assist with recommendations for accommodation near the training venue. Airport pick-up services can also be arranged upon request to ensure a smooth arrival. Please inform us of your travel details in advance if you require these services. For reservations contact the Training Officer on Email: training@phoenixtrainingcenter.com or on Tel: +254720272325 / +254737296202