Course Description
This training course is designed to equip communicators with essential negotiation and influencing skills to effectively engage stakeholders, manage conflicts, and achieve desired outcomes. Participants will learn key strategies to build persuasive communication, leverage emotional intelligence, and apply negotiation techniques in various professional settings.
The course covers foundational principles of negotiation, advanced influencing tactics, psychological triggers in persuasion, conflict resolution, and practical application through role-plays and case studies. By the end of the training, participants will be able to navigate complex discussions, influence decisions, and foster collaborative relationships.
Course Objectives
Upon the successful completion of this Training Course on Negotiation and Influencing Skills for Communicators, participants will be able to:
ü Apply effective negotiation strategies in professional and personal interactions
ü Utilize psychological principles to influence and persuade stakeholders
ü Develop active listening and empathy for better communication outcomes
ü Handle conflicts and objections with confidence
ü Build long-term relationships through trust and collaboration
Training Methodology
The course is designed to be highly interactive, challenging and stimulating. It will be an instructor led training and will be delivered using a blended learning approach comprising of presentations, discussions, guided sessions of practical exercise, case study review, web-based tutorials, group work, exploration of relevant issues collaborative strength training, performance measurement, and workshops of participants’ displays, all of which adhere to the highest standards of training. The training technique is built on learning by doing, with lecturers using a learner-centered approach to engage participants and provide tasks that allow them to apply what they’ve learned. Experiential knowledge is also given equal importance within the format of training. Our facilitators are seasoned industry professionals with years of expertise in their chosen fields. All facilitation and course materials will be offered in English.
Who Should Attend?
This Training Course on Negotiation and Influencing Skills for Communicators would be suitable for, but not limited to:
ü Corporate Communication Professionals
ü Public Relations Officers
ü Marketing and Sales Executives
ü Team Leaders and Managers
ü Media and Advocacy Professionals
ü HR and Employee Engagement Specialists
ü Anyone seeking to enhance their negotiation and persuasion skills
Personal Benefits
ü Enhanced confidence in negotiations
ü Improved ability to persuade and influence others
ü Stronger conflict resolution skills
ü Greater emotional intelligence in communication
ü Career advancement through effective stakeholder management
Organizational Benefits
ü Improved negotiation outcomes in contracts and partnerships
ü Stronger internal and external communication strategies
ü Enhanced team collaboration and conflict resolution
ü Increased stakeholder engagement and trust
ü Higher success rates in advocacy and deal-making
Course Duration: 5 Days
Training Fee: USD 1,300
Course Outline
Module 1: Fundamentals of Negotiation
ü Understanding negotiation principles and styles
ü Key differences between distributive and integrative negotiation
ü The role of preparation and goal setting
ü Identifying interests vs. positions
ü Practical Session: Simulated one-on-one negotiation exercise
Module 2: The Psychology of Persuasion
ü Cognitive biases and their impact on decision-making
ü Cialdini’s six principles of influence
ü Emotional triggers in persuasion
ü Building credibility and authority
ü Practical Session: Applying persuasion techniques in a mock sales pitch
Module 3: Effective Communication for Influence
ü Active listening and empathetic communication
ü Non-verbal cues and body language
ü Framing messages for maximum impact
ü Questioning techniques to uncover needs
ü Practical Session: Role-play on persuasive dialogue
Module 4: Advanced Negotiation Strategies
ü BATNA (Best Alternative to a Negotiated Agreement)
ü Anchoring and concession management
ü High-stakes negotiation tactics
ü Managing power imbalances
ü Practical Session: Multi-party negotiation simulation
Module 5: Conflict Resolution and Difficult Conversations
ü Identifying sources of conflict
ü De-escalation techniques
ü The Thomas-Kilmann Conflict Mode Instrument
ü Turning conflicts into opportunities
ü Practical Session: Mediating a workplace dispute
Module 6: Building Trust and Rapport
ü The role of trust in negotiations
ü Techniques for establishing credibility
ü Long-term relationship building
ü Ethical considerations in influencing
ü Practical Session: Trust-building exercises in pairs
Module 7: Persuasive Storytelling and Framing
ü The power of narratives in persuasion
ü Structuring compelling stories
ü Framing techniques for different audiences
ü Using data and emotion effectively
ü Practical Session: Crafting and delivering a persuasive story
Module 8: Negotiating in Multicultural Environments
ü Cultural dimensions in negotiation
ü Avoiding cross-cultural misunderstandings
ü Adapting communication styles
ü Case studies of global negotiations
ü Practical Session: Cross-cultural negotiation role-play
Module 9: Handling Objections and Pushback
ü Anticipating and addressing resistance
ü Reframing objections as opportunities
ü Techniques for maintaining control
ü Staying composed under pressure
ü Practical Session: Handling tough objections in a simulated meeting
Module 10: Practical Application and Role-Playing
ü Comprehensive negotiation simulation
ü Peer feedback and coaching
ü Developing a personal action plan
ü Final reflections and key takeaways
ü Practical Session: Full-day negotiation case study
About the Trainers
Our facilitators are seasoned negotiation and communication experts with over 15 years of experience in corporate training, international diplomacy, and conflict resolution. They have trained professionals across industries, including Fortune 500 companies, NGOs, and government agencies.
Requirements
ü Participants should be reasonably proficient in English.
ü Applicants must live up to Phoenix Center for Policy, Research and Training admission criteria.
Terms and Conditions
Booking for Training
Simply send an email to the Training Officer on training@phoenixtrainingcenter.com and we will send you a registration form. We advise you to book early to avoid missing a seat to this training.
Or call us on +254720272325 / +254737566961
Payment Options
We provide 3 payment options, choose one for your convenience, and kindly make payments at least 5 days before the Training start date to reserve your seat:
Cancellation Policy
Tailor Made Courses
This training course can also be customized for your institution upon request for a minimum of 5 participants. You can have it conducted at our Training Centre or at a convenient location.
For further inquiries, please contact us on Tel: +254720272325 / +254737566961 or Email training@phoenixtrainingcenter.com
Accommodation and Airport Transfer
Accommodation and Airport Transfer is arranged upon request and at extra cost. For reservations contact the Training Officer on Email: training@phoenixtrainingcenter.com or on Tel: +254720272325 / +254737566961
Course Dates | Venue | Fees | Enroll |
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Phoenix Training Center
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