Masterclass in Strategic Leadership & Management: From Decision to Execution for Senior Managers and Directors

Course Outline

Module 1: Foundations of Strategic Management

ü  Understanding the strategic management process

ü  The role of vision, mission, and values in strategy

ü  Defining and achieving competitive advantage

ü  Strategic leadership and the strategic mindset

ü  Practical Session: Developing your organization's vision and mission statement

Module 2: Strategic Analysis and Competitive Advantage

ü  Environmental scanning and industry analysis (PESTEL)

ü  Competitive analysis (Porter's Five Forces)

ü  Internal analysis (VRIO and core competencies)

ü  SWOT analysis for strategic formulation

ü  Practical Session: Conducting a full-scale SWOT analysis for a case study organization

Module 3: Strategic Decision-Making and Problem Solving

ü  The strategic decision-making process

ü  Data-driven and evidence-based decision making

ü  Cognitive biases and how to overcome them

ü  Creative and analytical problem-solving techniques

ü  Practical Session: Solving a complex business problem using a structured approach

Module 4: Formulating a Winning Strategy

ü  Corporate-level strategies (growth, stability, retrenchment)

ü  Business-level strategies (cost leadership, differentiation, focus)

ü  Functional-level strategies (marketing, finance, operations)

ü  The balanced scorecard approach to strategy formulation

ü  Practical Session: Developing a balanced scorecard for your own business unit

Module 5: Strategic Risk Management and Business Resilience

ü  Identifying and assessing strategic risks

ü  Developing risk mitigation and contingency plans

ü  Building organizational resilience

ü  Crisis management and communication

ü  Practical Session: Creating a strategic risk register for your organization

Module 6: Leading Strategy Execution and Implementation

ü  The challenges of strategy execution training

ü  Cascading strategy from the top down

ü  Aligning resources and structure with strategy

ü  Creating an accountability framework

ü  Practical Session: Developing an action plan to implement a new strategic initiative

Module 7: Building a Culture of Strategy and Accountability

ü  Communicating the strategy effectively

ü  Fostering a culture of ownership and initiative

ü  Leading change and overcoming resistance

ü  The role of incentives in driving strategic behaviors

ü  Practical Session: Designing a communication plan for a new strategic direction

Module 8: Performance Measurement and Strategic Control

ü  Key Performance Indicators (KPIs) and their role in strategy

ü  Developing a performance dashboard

ü  Conducting strategic reviews and course correction

ü  Benchmarking and continuous improvement

ü  Practical Session: Building a performance dashboard with relevant KPIs

Module 9: The Role of the Leader in Driving Change

ü  Leadership styles for effective change management

ü  Building a high-performing team

ü  Coaching and mentoring for strategic success

ü  Leading through ambiguity and uncertainty

ü  Practical Session: Role-playing a difficult conversation with an underperforming team member

Module 10: Future-Proofing Your Strategy

ü  The impact of technology and digital disruption on strategy

ü  Scenario planning and future-casting

ü  Developing a dynamic and adaptive strategy

ü  Navigating global and geopolitical shifts

ü  Practical Session: Creating a scenario plan for a potential future disruption

About Our Trainers

Our trainers are seasoned professionals with extensive experience in strategic leadership and business management. They have held senior positions in diverse industries and have a proven track record of helping organizations formulate and execute successful strategies. Their expertise is backed by a blend of academic knowledge and practical, in-the-trenches experience, making them uniquely qualified to guide you on your strategic journey.

Quality Statement

Phoenix Training Center is committed to delivering world-class training that provides tangible value to our participants and their organizations. Our courses are meticulously designed, our trainers are industry experts, and our methodologies are proven to be effective. We strive to create an engaging and supportive learning environment that empowers individuals to achieve their full potential.

Admission Criteria

ü  Participants should be reasonably proficient in English. 

ü  Applicants must live up to Phoenix Center for Policy, Research and Training admission criteria.

Terms and Conditions

1. Discounts: Organizations sponsoring Four Participants will have the 5th attend Free
2. What is catered for by the Course Fees: Fees cater for all requirements for the training – Learning materials, Lunches, Teas, Snacks and Certification. All participants will additionally cater for their travel and accommodation expenses, visa application, insurance, and other personal expenses.
3. Certificate Awarded: Participants are awarded Certificates of Participation at the end of the training.
4. The program content shown here is for guidance purposes only. Our continuous course improvement process may lead to changes in topics and course structure.
5. Approval of Course: Our Programs are NITA Approved. Participating organizations can therefore claim reimbursement on fees paid in accordance with NITA Rules.

Booking for Training

Simply send an email to the Training Officer on training@phoenixtrainingcenter.com and we will send you a registration form. We advise you to book early to avoid missing a seat to this training.

Or call us on +254720272325 / +254737296202

Payment Options

We provide 3 payment options, choose one for your convenience, and kindly make payments at least 5 days before the Training start date to reserve your seat:

1. Groups of 5 People and Above – Cheque Payments to: Phoenix Center for Policy, Research and Training Limited should be paid in advance, 5 days to the training.
2. Invoice: We can send a bill directly to you or your company.
3. Deposit directly into Bank Account (Account details provided upon request)

Cancellation Policy

1. Payment for all courses includes a registration fee, which is non-refundable, and equals 15% of the total sum of the course fee.
2. Participants may cancel attendance 14 days or more prior to the training commencement date.
3. No refunds will be made 14 days or less before the training commencement date. However, participants who are unable to attend may opt to attend a similar training course at a later date or send a substitute participant provided the participation criteria have been met.

Tailor-Made Courses

We understand that every organization has unique challenges and opportunities as well as unique training needs. Phoenix Training Center offers tailor-made courses designed to address specific requirements and challenges faced by your team or organization. Whether you need a customized curriculum, a specific duration, or on-site delivery, we can adapt our expertise to provide a training solution that perfectly aligns with your objectives. We can customize this Course to focus on your industry, specific risk profile, or internal stakeholder dynamics. Contact us to discuss how we can create a bespoke training program that maximizes value and impact for your team. For further inquiries, please contact us on Tel: +254720272325 / +254737296202 or Email training@phoenixtrainingcenter.com

Accommodation and Airport Pick-up

For physical training attendees, we can assist with recommendations for accommodation near the training venue. Airport pick-up services can also be arranged upon request to ensure a smooth arrival. Please inform us of your travel details in advance if you require these services. For reservations contact the Training Officer on Email: training@phoenixtrainingcenter.com or on Tel: +254720272325 / +254737296202