Masterclass in Advanced Presentation Skills Mastery for Leaders and Managers

Course Outline

Module 1: The Psychology of Influence and Audience Analysis

ü  Understanding the neuroscience of persuasion

ü  Identifying audience archetypes and their motivations

ü  Conducting deep audience research for tailored messaging

ü  Adapting your message for diverse cultural contexts

ü  Practical Session: Crafting an audience persona and message map

Module 2: Strategic Content Development and Narrative Design

ü  Developing a compelling core message and key takeaways

ü  Structuring presentations for maximum impact and recall

ü  The hero's journey: Applying storytelling frameworks

ü  Crafting impactful opening and closing statements

ü  Practical Session: Deconstructing and rebuilding a presentation narrative

Module 3: Advanced Visual Storytelling and Slideology

ü  Beyond bullet points: Principles of effective visual communication

ü  Designing minimalist yet powerful slides

ü  Utilizing imagery, video, and infographics effectively

ü  Choosing fonts, colors, and layouts for impact and consistency

ü  Practical Session: Redesigning and optimizing existing presentation slides

Module 4: Mastering Non-Verbal Communication and Vocal Dynamics

ü  The power of presence: Body language and posture

ü  Eye contact strategies for connection and control

ü  Harnessing vocal variety: Pitch, pace, and pause

ü  Gestures that enhance, not distract

ü  Practical Session: Video analysis and feedback on non-verbal cues

Module 5: Engaging and Controlling Your Audience

ü  Techniques for fostering audience participation and interaction

ü  Managing energy levels and maintaining attention

ü  Reading the room: Adapting in real-time

ü  Strategies for handling distractions and regaining focus

ü  Practical Session: Leading an interactive Q&A session

Module 6: Handling Challenging Situations and Q&A Mastery

ü  Preparing for difficult questions and objections

ü  Techniques for diffusing tension and managing conflict

ü  Responding concisely and confidently under pressure

ü  Knowing when and how to gracefully defer

ü  Practical Session: Simulated hostile audience Q&A

Module 7: Leveraging Technology and Interactive Tools

ü  Advanced features in presentation software (e.g., PowerPoint, Keynote, Google Slides)

ü  Utilizing polling, live Q&A, and annotation tools

ü  Integrating multimedia seamlessly

ü  Best practices for virtual presentations and webinars

ü  Practical Session: Delivering a technology-enhanced presentation

Module 8: Impromptu Speaking and Crisis Communication

ü  Structuring thoughts quickly for on-the-spot speaking

ü  The "PREP" and "STAR" methods for impromptu responses

ü  Delivering concise and clear messages in unexpected situations

ü  Communicating effectively during high-pressure crises

ü  Practical Session: Impromptu speaking challenge

Module 9: The Art of Persuasion and Call to Action

ü  Ethos, Pathos, Logos: The pillars of persuasive communication

ü  Crafting compelling arguments and counter-arguments

ü  Inspiring action and securing buy-in

ü  Following up effectively post-presentation

ü  Practical Session: Delivering a persuasive pitch with a strong call to action

Module 10: Personal Branding Through Presentation

ü  Developing your unique presentation style and voice

ü  Building confidence and overcoming stage fright

ü  Projecting authenticity and credibility

ü  Creating a lasting impression

ü  Practical Session: Final capstone presentation and personalized feedback

About Our Trainers

Our trainers are highly experienced communication specialists, executive coaches, and seasoned public speakers with over a decade of practical experience in various industries. They have successfully trained countless professionals, from emerging leaders to C-suite executives, across multinational corporations and government agencies. Their expertise spans public speaking, persuasive communication, leadership development, and adult learning methodologies. Each trainer brings a unique blend of academic rigor and real-world application, ensuring that participants receive actionable insights and personalized guidance. They are not just instructors; they are mentors committed to helping you unlock your full presentation potential.

Quality Statement

Phoenix Training Center is committed to delivering the highest standard of professional development training. Our courses are meticulously designed, continually updated, and delivered by industry experts to ensure relevance, practical applicability, and exceptional learning outcomes. We strive to create an immersive and supportive learning environment where every participant feels empowered to achieve their personal and professional goals. Your success is our priority.

Admission Criteria

ü  Participants should be reasonably proficient in English. 

ü  Applicants must live up to Phoenix Center for Policy, Research and Training admission criteria.

Terms and Conditions

1. Discounts: Organizations sponsoring Four Participants will have the 5th attend Free
2. What is catered for by the Course Fees: Fees cater for all requirements for the training – Learning materials, Lunches, Teas, Snacks and Certification. All participants will additionally cater for their travel and accommodation expenses, visa application, insurance, and other personal expenses.
3. Certificate Awarded: Participants are awarded Certificates of Participation at the end of the training.
4. The program content shown here is for guidance purposes only. Our continuous course improvement process may lead to changes in topics and course structure.
5. Approval of Course: Our Programs are NITA Approved. Participating organizations can therefore claim reimbursement on fees paid in accordance with NITA Rules.

Booking for Training

Simply send an email to the Training Officer on training@phoenixtrainingcenter.com and we will send you a registration form. We advise you to book early to avoid missing a seat to this training.

Or call us on +254720272325 / +254737296202

Payment Options

We provide 3 payment options, choose one for your convenience, and kindly make payments at least 5 days before the Training start date to reserve your seat:

1. Groups of 5 People and Above – Cheque Payments to: Phoenix Center for Policy, Research and Training Limited should be paid in advance, 5 days to the training.
2. Invoice: We can send a bill directly to you or your company.
3. Deposit directly into Bank Account (Account details provided upon request)

Cancellation Policy

1. Payment for all courses includes a registration fee, which is non-refundable, and equals 15% of the total sum of the course fee.
2. Participants may cancel attendance 14 days or more prior to the training commencement date.
3. No refunds will be made 14 days or less before the training commencement date. However, participants who are unable to attend may opt to attend a similar training course at a later date or send a substitute participant provided the participation criteria have been met.

Tailor-Made Courses

We understand that every organization has unique training needs. Phoenix Training Center offers tailor-made courses designed to address specific requirements and challenges faced by your team or organization. Whether you need a customized curriculum, a specific duration, or on-site delivery, we can adapt our expertise to provide a training solution that perfectly aligns with your objectives. Contact us to discuss how we can create a bespoke training program for you. For further inquiries, please contact us on Tel: +254720272325 / +254737296202 or Email training@phoenixtrainingcenter.com

Accommodation and Airport Pick-up

For physical training attendees, we can assist with recommendations for accommodation near the training venue. Airport pick-up services can also be arranged upon request to ensure a smooth arrival. Please inform us of your travel details in advance if you require these services. For reservations contact the Training Officer on Email: training@phoenixtrainingcenter.com or on Tel: +254720272325 / +254737296202